Back Office Modernization in the Age of Digital Transformation

As organizations continue to leverage digitaltools to maintain competitive advantage and improve the buyer journey, we’re seeing an alarming tendency that harms legacy organizations in Long Beach who’ve been utilizing the same protocols and software for years.

 
 
 
 
When organizations begin the trek toward Digital Transformation, they tend to focus on customer-facing departments like Marketing, Sales, and Customer Service and neglect the Back Office. While it’s vital to improve the customer experience and correctly market your products and services, forgetting about other areas that also support clients, suppliers, partners, and staff can hurt your capacity to provide a seamless experience for everyone involved.

Our View

In our humble opinion, the Back Office is the cornerstone of your organization. If your workflow creates slow downs, the productivity of your entire business deteriorates. For example, let’s say a company acquires a new customer in minutes but requires a month to train a new employee or vendor. That’s a problem because both your employees' abilities and your supplier’s products play a critical role in providing excellent service to the customer. Therefore, if those components are not operating accurately, your client is ultimately the one who suffers. Your Front Office can only be as capable as your Back Office, and both must be considered during a strategic digital transformation.